Matter Team
Darryl LaRue, MBA
Darryl oversees our firm’s operations, including financial management and strategic budgeting, and leads custom product innovation to elevate our client offerings. His focus on building scalable processes, driving continuous improvement, and cultivating top talent supports Matter’s long-term scalability and success. He loves leading initiatives and people toward transformative change and enjoys the opportunity to blend his tech savvy and financial acumen through his work.
Before joining IWP in 2018, Darryl spent two decades in the digital marketing and technology sectors, with leadership roles at both startups and major studios, including NBC and Warner Bros. His experience in executive leadership, business operations, sales, marketing, technology, and finance supports our firm and lends our families.
Having lived on both coasts before settling in Colorado, Darryl has mastered the art of trading ocean sports for mountain activities while maintaining his love for all things outdoors. A former collegiate rower, he now experiences the thrill of competition vicariously while watching his kids play volleyball (and admits to owning an embarrassing number of tournament T-shirts). Similarly, his college stint as a DJ has morphed into chill, downtempo, and deephouse sessions on his daily commute – where his family can’t judge his musical taste.
Darryl holds a BS in mechanical engineering from Stanford University and an MBA from Harvard. He is a member of the Harvard Business School African American Alumni Association and the Denver-based Harvard Business School forum.