Planning for the Unpredictable: How Markets and Election Cycles Co-Exist
If the only two things in life that are certain are death and taxes, a close third would be presidential election cycles. Now, not all election cycles are equal. Some are highly contested, whereas others have a clear front-runner. Some elections involve an incumbent and a challenger, while others involve two candidates who would be new to the presidency. Each election takes on a life of its own, but sure as the sun rises in the east, every 4 years, Americans head to the